Extra Evil - Somehow on Time
Today's Fortune: Don't forget your own running gag.
Newsreel
The convicted sex criminal ducked one charge.
RFK may win the office race to the bottom.
France's prime minister isn't.
The Murdochs picked a new Lich King.
Hacking fallout left Jaguar endangered.
Digital plagiarism got more expensive.
You Need This
Time to get back in the swing of things.
A Photo
War Journal
A small thing I love about academia: photos.
Most faculty don't put much thought into them. Including me. Then when they get promoted, fired, or nominated to run the U.N., the university pulls a photo from their profile. See where I'm going with this? Whenever I learn someone's entered or fallen from the halls of power, they're blinking and out of focus. Delightful.
When this hits, my Sucker Punch review should be done. Or maybe this section will be much funnier. It's a nice moment for me: with Zack behind me, I can focus my spite engines on New York's horse race. I'd love to see a Tweed cry before this ends.
Then again, for all the joys of vengeance, I might focus on the home front a bit. This week went down to the wire time-wise. I wish the robot plague was more Jetsons and less pet rock.
Occasionally, one takes a right wing turn after a bit of illness or head trauma. My hobbies are all variants of falling, and I have pug genetics on the medical front.
My point: take the shot.
I've never lived close to work. What's that like? Is the sun brighter? Is the air easier to breathe? Can you see a bus stop sign without getting a headache? I want to know your world.
I have finally mastered overthinking. I spent forty minutes of a work night contemplating if I should have five Newsreel entries instead of six. Then I changed nothing. I could've spent that time asleep, or at least in the first wave of pre-sleep procrastination. Live and learn.
A Screenshot
The Present
- My new novel speaks for the trees. [How to Dodge a Cannonball]
- I can't believe I finished this concept. [1900HOTDOG]
- The origin of the brand species. [Exclusive Evil]
- Communication is everything. [Exclusive Evil]
- My first collection is Thneed-compatible. [My Previous Book]
The Past
Last month, my column took voodoo doll jokes as far as they go.
The Future
I had an Expensive Evil idea a ways back that felt thin when the world started melting faster. Now that I've got the tempo of life in the whirlpool down, I'm getting back to it.
Dead Sun Theory
Amran (of Leverage fame) requested some brand work for our concierge camp.
Campaign A
Campaign B
Which wins?
Not Brought to You By
I stumbled on this in the wild:
In case it's unclear in the photo, it's a sidewalk print. I've always liked that format—despite being simple and common, it adds a bit of an ambush feeling. Granted, the results often suck. Companies aiming for a punky tone love it, and reaching for punk is rarely very punk.
Case in point: a broad local reference plus stale slang? You can smell the boardroom from space. The copywriters imploded at bat on this one.
I do like the look, though there's nothing here for it to feed into. I suspect random words, followed by the Pure logo, might go further.
As for the QR code: maybe if you clap extra hard, people will scan Tinkerbell.
Creativity: D | Persuasion: D+ | Sanity: C+
One Sentence Reviews
[Guest Appearance Spoiler]: The Wayans are empty suits. (Pain/5)
Megas XLR Season II, First Third: Golden spirit. (4.5/5)
Inline Skating: Finally, a fourth way to break my neck. (Grind/Fall)
A Question
Signing off
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